Social media has changed the marketing funnel.

63%

of consumers trust brands more if they have an active social media presence.

-Edelman

54%

of social browsers use social media to research products.

-DataReportal

74%

of consumers rely on social networks to guide purchase decisions.

-Oberlo

Showing up online is more important than ever.

We’ve been working in the digital marketing space for nearly a decade and a lot has changed. The most significant shift we’ve noticed in the last few years is that your customer wants to get to know you.

↓

If this feels both terrifying and exhausting, you’re not alone.

the CHALLENGE

Meet The DIY Social Kit.

You already have a story to tell, you just need a plan. That’s where we come in.

HOW IT WORKS

“71% of consumers who have had a positive experience with a brand on social media are likely to recommend it to others.”

-Sprout Social

—— Here’s what we’ll do:

review your brand & social media presence,

and then we’ll develop branding tools, a social media strategy and social media templates so you have everything you need to build a social presence that feels authentic and gets results.

“70% of businesses see an increase in leads from using social media channels.”

-Social Media Examiner

this kit is for you if…

🎨

You’re not happy with the look and feel of your social media.
📱

You spend way too much time scrolling and not enough time creating.
🌀

Your boss is asking you to do it all and you’re one email away from a menty b.
⌚

You’re busy running your business and you’re struggling to find the time to show up on social.
🔗

You’re a marketing team of one and you need a little support.
💚

You get caught in the comparison trap when you look at other creators and businesses.
🎯

You’re a small marketing team and your social isn’t hitting.
🆘

You want to tackle your own social media but you need some support.
🫣

When you do manage to create content it feels cringey and inauthentic.

this package is perfect for…

real estate agents

small business owners

creators & influencers

founders

small marketing teams

thought leaders

social media managers

public speakers

marketing managers

artists

“61% of consumers are more likely to buy from companies that deliver unique, personalized content across channels.”

-Infosys

The DIY Social Kit includes:

Let’s get specific

In this customized, 1:1 experience we'll start by giving you a questionnaire and going through your answers with you one by one. This allows us to get a full picture of you (or your business), where you're at, and where you want to go.
To stand out on social you need more than a logo, a couple of fonts, and a few colours. We’ll help you take what you already have and build on it to create a more fulsome picture of what your brand should look like in the digital world. In the brand extension component of this journey we’ll build a moodboard, a cohesive colour palette, photography guidelines, voice guidelines, graphic tools and a sample grid so you can see how it all works together.
We’ll spy on your competitors for you to learn about what is and is not working within your industry. From there, we’ll think about how your brand can position itself to stand out, help you pinpoint your key content buckets, and ideate on specific content ideas to get you noticed.
Now that we have a clear picture of how your brand should look on social and a content strategy in place, it’s time to give you the tools you need to spread your wings and fly! We’ll finish things off by designing 35 custom Canva templates that are going to save you hours of time and impress everyone who lands on your profile.

Investment: $3500 + HST
(two monthly payments of $1750).

i'm all in

Take control of your social. Find your peace again.

i want the diy social kit

🗂️ references & 🧾 receipts

“I have worked with Victoria, Emilee and team across my last two companies,

and will never work with another social media agency if I can help it. They do unbelievably high quality work, are able to take complicated ideas and turn them into easily digestable content, and are an absolute delight to communicate and work with. Could not recommend more.”
Casey Blustein | Drippi
“Victoria, Emilee and their team are INCREDIBLE!

They are deeply immersed in the social media landscape, full of creative and effective ideas and an absolute pleasure to work with. They are reliable and take a 360 approach that we at TO112 just can't get enough of. I cannot say enough good things about the Saltwater team. Five stars all around!”
Fiona Pincente | TO112
“We worked with Victoria and her team and think they’re outstanding.

Their professionalism, warmth, and dedication shine through in everything they do. They deliver incredible value on time, always keeping our business objectives in mind. Plus, while they're thoughtful in their work, they’re always open to feedback and modifications. Recommend.”
Mark Jones | Lynq
“Victoria and her team put so much passion into their work for our businesses.

Not only have they taken a huge burden off of us by taking over our social accounts, but they've infused a new life into them. They are always happy to try new ideas and discuss what is working and not working, in order to customize the work to each business/client. We have been clients for two years now and can't imagine life without them now!”
Sarah Terpstra | Alimentari & Russell’s
“I have worked with the team at Saltwater for about two years,

and in that time they have helped us clarify our brand's voice, look and feel, while growing our company following with thoughtful, smart and beautiful content!”
Daniel St. Germaine | WHCC
“I cannot speak highly enough of Victoria and her team at Saltwater Agency!

They have been my go-to for everything from website builds and branding, to social media management, to asset design of all types. They are incredibly adaptable across various industries and use cases. If you want a tight-knit, professional, quality team to work with... Go with Saltwater!”
Casey Zavaleta
“Saltwater Agency created a truly exceptional website for my new firm.

Their process is this wonderful dance that is designed to draw out your vision so that they can see it and make it real. Victoria and Emilee were a wonder to work with … they just understood my vision and brand from the start. Friends in much, much larger national and international companies have said that our website looks better than theirs. Which is no small feat! Awesome job by Saltwater Agency!”
Henry Chen | Hygge Architecture
“I’ve been working with Saltwater for almost 3 years now.

They are so easy to work with, knowledgeable and creative! They’ve been a massive help in growing my business. I recommend them to everyone and I’m looking forward to continue working with them on many more future projects!”
Liz Salzman
“From my yoga brand to my stock tank pool company to my retreat business,

Victoria sees the vision clearly, and creates a vibe for each effortlessly, she is a natural creative and a visionary in her field. I’m so glad I found her.”
Jackie Szabo | Wander Home & Salt Shack Backyards
“Victoria and her team are actual lifesavers!

As my brand started to grow quickly, I was drowning and feeling so overwhelmed with showing up consistently online. The saltwater team jumped in and hit the ground running by taking our brand values and ethos and crafting the perfect visual representation of our brand - with curated brand guidelines.”
Stacey Keller | Ponyback
“Victoria has been able to completely embody my brand vision and bring it to life in the digital space.

She just gets it! I highly recommend working with her and refer friends and clients to her all the time.”
Dr. Leah | My Beauty Doctor